Illuminating Creative Brands for a Big, Bright, Profitable Online Impact
Dedicated to the creative spirit.
"Your time is limited, so don’t waste it
living someone else’s life."
~ Steve Jobs
Please enter your contact information so that I may send you your downloadable guide.
for Creatives & Makers
The Absolute Beginner’s Guide to
Understanding What’s Necessary for Building
Your Business’ Online Presence from the Ground Up
SPECIAL PRICING now offered for you as a client of Publicity Lab!
Scroll on to learn about my program,
The Technologically Thriving Creative!
Another gift for you!
dreaming of showcasing your creative business online where it can be seen, appreciated and sold?
overwhelmed by the technology necessary to promote online?
too busy making to dig into learning the technology to promote what you offer online?
Imagine instead if,
as a Creative/Maker, you...
have a feature-rich website for admirers to learn about your creative pursuits and purchase from you
know how to execute online promotional tasks with confidence and ease
have the support you need to focus more on your creativity than on distracting technology details
Imagine no more!
I know all this is possible
because I was like you...
a Creative with a dream of making a living engaging in my creative endeavors
who didn't have the know-how to create an online presence for myself
so I could get noticed and earn money from my talents.
There were so many barriers to moving forward!
I didn't know where to start.
I didn't know which programs/services to choose.
I didn't know who to ask for help.
I didn't know how to use the technology.
With no choice but to figure it out on my own, I eventually did
(and found out I kinda love it and am really good at it)!
And now, I offer my experience and support to you in the form of...
a one-year program get your business online, even if you feel you know NOTHING about the internet or technology
Get the tools you need to promote your business
online where it can be appreciated
by your ideal audience
with little or no existing technical knowledge
even though you know nothing about online marketing tools
without wasting your time choosing and learning new programs when you'd rather be doing your thing
Let's chat about your online marketing needs!
The Technologically Thriving Creative program includes these mission-critical,
A basic (4 page maximum) website/landing page build (or refresh) - Go from no online presence (or a "meh" one) to an online "home" showcasing your products and/or services beautifully, telling their story to the world. You get a completely done-for-you website (no learning new programs, spending hours putting all the pieces together and guessing about best practices).
Professional copywriting and/or editing to tell your creative business' life story clearly and persuasively, and with words that will have search engines sit up and take notice. There's no need to spend the time to find the right words - I've got them for you!
An optimized-for-engagement social media account - Do you use Facebook, Twitter, Instagram or LinkedIn to engage with people who appreciate your creative pursuits? You should! I'll make sure you're set up with a social media account that will build community around your business.
Customized email marketing account with distribution list management - Be CAN-Spam compliant and embrace the power of email to connect and communicate with an audience of people who have expressed interest in what you do. I'll make that happen and show you how to grow your all-important contact (a.k.a. prospects) list.
An original, informative guidebook to lead you through the technology and processes - I know you're new to this and could use a handy reference resource. I've got your back! I've put together a guidebook so that you'll be able to look up the answers to any questions that crop up during the program independently.
One hour per month technical support - I’ll be your tech go-to for the year. We’ll schedule time for training or a refresher on whatever technology you need to market your business.
Social media administration + real time coaching to teach you best practices for interaction and engagement with your audience - Pick a social media channel and I'll demonstrate smart practices for using it to communicate with and build a loyal following. I'll teach you how to use it, too, so you'll have the power to post content as you wish.
Events/news posted to website + real time coaching to teach you how to do it yourself - I'll post timely content to your website to keep it updated and fresh. I'll teach you how, too, so you can devise and feel comfortable updating content whenever you wish.
Once-per-month email distribution + coaching on creating attractive, effective marketing emails - I'll create a once-monthly newsletter so you can keep in personal contact with your email community, share news, events and information about your business. I'll show you how to make them yourself and how to learn more about your audience so you can send them content they really want.
A strategy roadmap/summary of the journey to your creative online business - I summarize the whole process at the end of the project so you'll clearly see how far you've come from a distant dream to a real creative business utilizing your creativity. Then I make recommendations so you can keep the momentum and earning growing into the future.
Let's chat about your marketing needs!
As if that wasn't enough...
To make this a deal there's NO WAY you can pass up, I'm offering some juicy bonuses sure to help you decide to invest in the success of your online marketing efforts!
My original CONTENT MANAGEMENT CALENDAR & BRAINSTORM GUIDE to Online Marketing Content - so you’ll never be at a loss for words or interesting topics as you interact with your new and growing online community!
FREE ENROLLMENT FOR LIFE at ALL my future online marketing trainings/webinars, + a bring-a-friend-for-free voucher to each. Once your in my community, we remain a continuing resource & source of support for your marketing efforts.
A standing invitation to REGULAR COMMUNITY VIRTUAL MEETUPS where you can ask questions and get feedback from Gina & other Creatives/Makers who are navigating the same waters & also striving to serve their customers the best they can.
LET'S DO THIS THING BONUS!
Enroll no later than within 24 hours of our chat and I'll gift you a personalized marketing needs-assessment with an action plan!
I'll take a detailed look at your particular business, any existing technology you're using and strategies you've implemented, then put together a comprehensive report to inform and guide your marketing efforts forward.
Let's chat about your marketing needs!