The Thriving Creative program includes these mission-critical,
set-you-up-for-success features:

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Deliverables

A basic website/landing page build (or refresh), Go from no online presence (or a "meh" one) to an online "home" showcasing your products and/or services beautifully, telling their story to the world. You get a completely done-for-you website (no learning new programs, spending hours putting all the pieces together and guessing about best practices). 

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Professional copywriting to tell your creative business' life story clearly and persuasively, and with words that will have search engines sit up and take notice. There's no need to spend the time to find the right words - I've got them for you!

An optimized-for-engagement social media account - Do you use Facebook, Twitter, Instagram or LinkedIn to engage with people who appreciate your creative pursuits? You should! I'll make sure you're set up with a social media account that will build community around your creative endeavors.

A customized email marketing account with distribution list management - Be CAN-Spam compliant and embrace the power of email to connect and communicate with an audience of people who have expressed interest in what you do. I'll make that happen and show you how to grow your all-important contact (a.k.a prospects) list.

An original, educational handbook to guide you through the technology and processes - I know you're new to this and could use a handy reference resource. I've got your back! I've put together a guidebook so that you'll be able to look up the answers to any questions that crop up during the program independently.

Implementation, Coaching & Support

Online marketing crash-course to lift the "veil of mystery" around online marketing - You need know nothing about marketing - I'll teach you what you need to know to start "thinking like a marketer," with clarity, purpose and confidence.
 

A personalized marketing needs-assessment with an action plan - I'll take a detailed look at your particular business, any existing technology you're using and strategies you've implemented, then put together a comprehensive report to inform and guide your marketing efforts forward.

A mid-point strategy consultation to plot the course of future marketing efforts - We're on a mission, so it's important to assess our progress and plan future strategy according to what's working and what needs adjustment for optimal results.

Social media administration + real time coaching to teach you best practices for interaction and engagement with your audience - Pick a social media channel and I'll demonstrate smart practices for using it to communicate with and build a loyal following. I'll teach you how to use it, too, for six months, so you'll have the power to post content as you wish.

Events/news posted to website + real time coaching to teach you how to do it yourself - I'll post timely content to your website to keep it updated and fresh. I'll teach you how, too, so you can devise and feel comfortable updating content whenever you wish.

Once-per-month email distribution + coaching on creating attractive, effective marketing emails - I'll create a once-monthly newsletter so you can keep in personal contact with your email community, share news, events and information about your business. I'll show you how to make them yourself and how to learn more about your audience so you can send them content they really want.

A strategy roadmap/summary of the journey to your creative online business - I summarize the whole process at the end of the project so you'll clearly see how far you've come from a distant dream to a real creative business utilizing your creativity. Then I make recommendations so you can keep the momentum and earning growing into the future.

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Marketing resources galore! I've curated and created so much marketing intel and wisdom throughout my career and I LOVE to share it all with you to enlighten and inspire your marketing efforts. You'll get lifetime access to an ever-growing file of marketing gold!           

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